Catherine Betley: "Eimer is enormously knowledgeable, enormously helpful and enormously energetic. As a real subject matter expert, she is well placed to help businesses across all sectors, but the funeral sector in particular, to expand their reach, build their brand...
Social Media for Business Training
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Joel Soelberg of Duncan Stuart Todd Review FIT Social Media
Joel Soelberg: "Eimer's passion for helping funeral related businesses connect online is evident in her work. I had the privilege of first connecting with Eimer Duffy at the Baltimore, MD, NFDA 2022 show. Through her Zoom training sessions, Eimer provided me with...
Debbie Hill | Event Manager The Good Funeral Awards The Association of Green Funeral Directors
Debbie Hill: "Eimer has a wealth of knowledge and is the most patient person I know. So if your business needs to be seen more on social media and LinkedIn she can assist you with everything you need to know to get more exposure and make great connections across these...
10 ideas of what to post for a Funeral home over the summer
Following on from my previous blog "9 tips for managing your social media over the summer", post ideas are key. Here are ten content ideas for a funeral home to post on social media over the summer: Remembrance Ideas Share creative ideas for families to remember their...
9 tips for managing your social media over the summer
Are you going on holiday (as we say here in Ireland) or vacation this summer? If so, here's a list of tips for managing your social media presence in the funeral industry. So you can save time and enjoy some time during the summer season: Schedule Ahead If you know...
John Adams | Perry & Phillips Funeral Directors and Undertakers
John Adams: "Very knowledgeable and great services from Eimer! Very grateful for the support she has given."John Adams Perry and Phillips Funeral Directors and NAFD President 2022-23
How do you approach creating high-quality written content?
I listen to understand your specific needs for written content. And from there, develop content that resonates with your target audience. I cover a wide range of topics. For eg: pre-planning/pre-needs, grief support and funeral services. My aim is to provide valuable...
How have you helped funeral homes and professionals improve their online presence?
My services are all designed to help Funeral professionals grow their online presence. Assisting them to be online in a way that feels authentic and respectful to the families they serve. And another aspect is to help them to work towards attracting and engaging...
Can you show me how to market a funeral business?
Marketing a funeral business can seem daunting at first. But with the right strategies and tools, it can be an effective way to reach more clients and grow your business. I specialise in helping funeral professionals like you market their businesses. With strategies...
What way do you accept payment?
Bank Transfer and Stripe. You will receive an invoice ahead of the first session and receipt upon payment.
Sheryl O Brien | P Townley and Sons Limited Funeral Directors
Sheryl O'Brien: "I found our session with Eimer extremely valuable and informative. Social media can seem quite daunting but Eimear helps to make it approachable and by sharing her insights and teaching us the benefits of these platforms, Eimer has provided us with...
Niamh Sweeney | John Sweeney and Sons
Niamh Sweeney: "A whole new world! I had no idea how valuable & effective an active social media presence could be & Eimer has certainly opened my eyes. We in the funeral services are often reluctant to promote ourselves. Yet the people using our service often...
How to improve your Social Media Engagement?
We all want to have better social media engagement. Especially if you are a business that not consistent online or maybe starting out. So what is social media engagement and why is it so important? Social media engagement is the measure of likes, comments and shares...
Veronica Allen | Ceremonies by Veronica
Veronica Allen: "Eimer has been guiding and mentoring me for some time now in the process of setting up an online profile for my new business. Her input, advice and patience has been invaluable to me. I have learned more from her about social media and its uses than I...
3 Ways To Use Audio On Social Media And Engage More People!
Have you considered using audio as part of your social media strategy? They say content is king and engagement is queen. We all know the power of video and especially LIVE video, but what if you are not ready to go in front of the camera? This is where audio could...
Save time planning social media posts
You are super busy and trying to figure out what to post on social media. How can you save time planning social media posts? If only you could plan out your content ahead. Be able to get ahead by knowing what trending days are coming up. Well, help is at hand you can...
How to format your Bio to look good on Twitter!
Would you like to know an easy way to update your Twitter Bio and stand out from competitors? We are all busy bees at the moment work wise, juggling lots of tasks including social media. So when someone arrives on your Twitter account you want it to look it’s very...
How to make a Twitter Account Private?
When I do Twitter training with professionals, businesses and students I always say let’s create a Twitter account and make it private, so that you can practice and get to understand Twitter “in private” first. This seems to take any stress they may have about Twitter...
Why Use Instagram Highlights?
Here in Ireland, we are for the next two weeks pretty much in a "Lock Down" due to the Corona Virus (Covid 19). Staying home, if out I'm social distancing and thankfully keeping safe and well. No trips for me to the hairdresser for my highlights, so the only...
How to create a Twitter account?
So you have been toying with the idea of having a Twitter account. Always hearing from other people, that if you want to find out the latest or breaking news then you gotta be on Twitter. You are not sure about being on Twitter as it's different from Facebook. You go...
How to save videos from a closed Facebook group
You want to save a video from a closed Facebook group, but don't know how? We're all online more than ever at the moment, online meetings, messaging and within communities and groups. Don't have a moment to stop and really want things which will save us time,...
What to have in a Tweet?
"What should be in a Tweet?" Here is an overview (keeping it short and sweet like a tweet) to start with, when it comes to what to have in a tweet. In a tweet, you have only got 280 characters, which is less space compared to other social media postings. So for...
How to find keywords for your business?
So why do you need to do keyword research? I get asked this all the time when I am doing training. So why do you think you need to research certain keywords? It's important to have the right keywords on your website and blogs. When it comes to social media I am all...
How To Target Organically on Facebook?
Would you like to promote your business for free right now? Getting your latest posts on your Facebook Business Page seen organically (for free) is getting harder and harder. This is where a lot of businesses then decide to pay for an advertisement. But there is a way...
How do I convert my Instagram Personal Account to a Business Account?
Is it difficult? I was asked recently "Is it difficult to change my personal Instagram account to an Instagram business account?". The lady who asked me is a stay at home mum, who is starting her own business (health products) and had been focusing on her Facebook...
Optimising your Facebook Page
Why optimise? Optimising your Facebook Business Page is so important, if you don't complete it fully it does not look well to viewers. Facebook provides it's users with a search facility and so you could lose out if you don't have all your information added. Here's...
Getting your business noticed!
I am in the business of helping my clients through training, management and marketing gain a good online presence and help widen their reach with their social media and websites. I have found myself, that blended marketing with an online and offline approach, is...