Funeral Marketing Resources

I am a big believer in providing what you actually need and to ignore all the “shiny” things. Especially when it comes to using the right tools to save time and a lot of hassle. And having the right Funeral marketing resources to hand is key. And you can keep up to date here with:

Read latest publications >>

Listen to Let’s Get Social Show >>

Use my Hashtag Handbook >>

Resources FIT Social Media articles podcasts videos ebooks top image

Would you like me to contribute to your Funeral Publication?

I am interested in working with your Funeral Organisation. I have worked with many organisations across Ireland, the UK and the USA. If you would like me to write a guest post, contribute to your podcast or deliver a talk or workshop let me know.

Latest Videos

The Let's Get Social Show

@theletsgetsocialshow

Podcast Interviews To Catch

Undertaking | The Podcast The NAFD Chats

John Adams, President of NAFD in the UK sits down with Brian Waters from Undertaking the Podcast and Eimer Duffy from FIT Social Media to talk funeral services.

Undertaking | The Podcast FIT Social with Eimer Duffy

I had the privilage of chatting with Ryan and Brian on the Undertaking Podcast in the US. I share tips on how to engage with social media.

Let's Get Social Show

"How the Funeral Industry is harnessing the power of Social Media"

With special guest Mary Cunniffe (President of the IAFD) and Colm Kiernan (Director of My Farewell Wishes) on Dublin South FM.

Latest Articles

Guest Publications

I have written articles for a number of publications and businesses such as The Funeral Service JournalThe British Institute of Funeral DirectorsThe Institute of Cemetery & Crematorium Management and The Funeral Times. Here are a few articles to read by visiting the links below.

How to attract new employees as a cemetery or crematorium using social media Eimer Duffy FIT Social Media

How to attract new employees as a cemetery or crematorium using social media

Written for the Institute of Cemetery and Crematorium Management (ICCM) in Spring 2023

This is a great question. Life has changed so much in recent years especially since the pandemic hit.

>> Read the full article here

The Funeral Times Why use social media for your Funeral home in 2023 - Eimer Duffy FIT Social Media landscape

Why use social media for your Funeral home in 2023

Written for the The Funeral Times in March 2023

Social media is here to stay and it's growing in popularity every day. It is a powerful tool that has many benefits. it can help Funeral homes connect with families and their communities.

>> Read the full article here

social media strategy for your funeral home Eimer Duffy FIT Social Media

Thinking of a social media strategy for your funeral home?

Written for the Funeral Services Journal in February 2023

The funeral home’s social media strategy should serve as an effective platform. Focused on connecting with and engaging bereaved families and their communities, it should promote the compassionate care, personalisation and services offered by funeral directors, establishing trust and credibility.

>> Read the full article here

ICCM What to include in a Facebook post for your cemetay or crematorium Eimer Duffy FIT Social Media

What to include in a Facebook post for your cemetery or crematorium Eimer Duffy FIT Social Media

Written for the Institute of Cemetery and Crematorium Management (ICCM) in Autumn 2022

When writing posts on Facebook for a cemetery or crematorium Facebook page, the goal is to increase traffic to your website.

>> Read the full article here

How to set up Google My Business FIT Social Media Blog

Google Business Profiles – why you need one now

Written for the Funeral Services Journal in June 2022

Google Business Profiles have now become a must-have for funeral businesses when it comes to search results, writes Eimer Duffy (right) from FIT Social Media. If you don’t have one, you might be losing customers to your competition.

>> Read the full article here

Review Funeral Services Eimer Duffy FIT Social Media

Why are Google reviews important and what is the best approach in acquiring them?

Written for the Funeral Director Websites in November 2021

Oh isn’t it great when you get a recommendation about a product or service from a family member or friend. We all like to hear something good about something we are considering and value recommendations from people we trust. This gives us confidence and peace of mind when it comes to purchasing a certain product or booking a service we need.

>> Read the full article here

Funeral Times Article Eimer Duffy FIT Social Media

Eimer Duffy answers your questions

Written for the The Funeral Times in November 2021

Eimer Answers your Questions - How can you make social media work more effectively for your Funeral business.

>> Read the full article here

Hashtag Handbook FIT Social Media 2023

Get instant access to your Hashtag Handbook

Receive a FREE copy of this Ebook that I created for Funeral businesses. Learn how to use
hashtags to raise your visibility online.

This handbook will assist you in developing your use of the right hashtags on social media. I have put together a range of lists for you to choose from. Select the ones from any of the lists that you feel will work for you.