I believe in providing people what they actually need and to ignore all the “shiny” things that they really and truly don’t need, especially when it comes to using just the right tools to save time and a lot of hassle.


Keep up to date with the latest news, updates, tips and more!

resources for Funeral Directors and funeral busieness podcast blog ebook FIT Social Media


Podcasts / Radio Show


When you work with me you gain access to my amazing network of support:

I work with a wide variety of experts spanning many industry sectors. These experts could be an exceptional asset to your business needs. When you work with me you gain access to my network of support. For example;

  • Website Designers
  • Content Creators
  • Social Media Ads Specialists
  • Google Ads Specialists
  • Photographers
  • Videographers
  • Video Editors
  • Live Video Experts
  • Copywriters
  • Event Organisers
  • Digital Media Experts
  • Branding Specialists
Ebook - Hashtag Handbook FIT Social

Get instant access to your Hashtag Handbook

Receive a FREE copy of this Ebook to learn how to use hashtags to raise your visibility online.

Hashtags? What are they? Why use them and what ones should you use for my Funeral business?

If these are some of the questions you have, then you've come to the right place. They are a very important element when it comes to social media.

This handbook will assist you in developing your use of the right hashtags on social media for your Funeral business. I have put together a range of lists for you to choose from. Select the ones from any of the lists that you feel will work for you.


5 social media mistakes to avoid for your funeral home

5 social media mistakes to avoid for your funeral home

As a Funeral Director, you're committed to helping families at their time of need. And with the rise and popularity of social media, it has become important to show that online as well. Social media is ever changing. The good news is you can avoid some common social...

Why is a Google Business Profile important?

Why is a Google Business Profile important?

A few weeks ago I was attending a family funeral. I wanted to find out the directions to the church and then the cemetery. Thank goodness for Google Maps as I would not have found either. The Google Business Profile for each appeared and I was able to get there in...

Why have a blog on your funeral home website?

Why have a blog on your funeral home website?

This is a very good question. I got asked this by a client. I said a blog is a great way to connect with your online community. And share information about your funeral home / business. When people are searching for a funeral home online, they want to see and read...

The Funeral Times

Here’s one of my articles for The Funeral Times publication in Ireland:

Why social media is important for funeral directors and celebrants The Funeral Times Eimer Duffy FIT Social Media

“2020’s Vision For The Future Of the Funeral Sector”

It was an honour to host and speak on the panel at this recent event.
This online event was run by Colm Kieran, Funeral Director Solutions.

Image of the webinar on 2020s Vision for the future of the Funeral Sector

Undertaking | The Podcast

Ryan and Brian from the Undertaking Podcast in the US asked me to chat with them about social media. It was such a privilage to be asked in as a guest and I thoroughly enjoyed the discussion. “Want to know how to leverage social media to your advantage? FIT Social teaches you how instead of selling your generic content. Plus, Brian shares a Facebook tip to reach more people.”

Let’s Get Social Show:

Catch the Radio Interview. With Mary Cunniffe and Colm Kieran (The Irish Association of Funeral Directors). They were my guests on The Let’s Get Social Show on Dublin South FM. We had an in-depth chat on how the funeral industry is evolving online.

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