How to find keywords for your business?

Two hands on a keyboard of a laptop typing

So why do you need to do keyword research? I get asked this all the time when I am doing training. So why do you think you need to research certain keywords? It’s important to have the right keywords on your website and blogs. When it comes to social media I am all for optimisation…

Read More

How to create a Facebook Post?

Image of lady typing on a laptop

I get asked a lot about how to create a Facebook post or what’s the best way to create a Facebook post. This comes down to different factors, so here are a few things to consider which will help you. So let’s take a look at the elements of crafting a Facebook post… Who’s your…

Read More

Does your business need to be on social media?

Three business people around a table talking about whether to be on social media for the business

So you have your website, which is great! There’s just one thing you are not sure about, regarding your business’s online presence, do I really need to be on social media? You hear from others “Oh, you have to be on Facebook!” or “You need to be on Twitter!“, “Instagram is so important!“, “Are you…

Read More

My Reactions To LinkedIn Reactions!

Image of the new LinkedIn Reactions

I recently got the new LinkedIn reactions and was interested to see what they were about. Would I use them or just click on the “Like” button and not bother with the other reactions? So what are they all about? On LinkedIn, until recently the only reaction you could use to show if you ‘Liked…

Read More

Optimising your Facebook Page

Image of a Facebook Business Page on a Website

Why optimise? Optimising your Facebook Business Page is so important, if you don’t complete it fully it does not look well to viewers. Facebook provides it’s users with a search facility and so you could lose out if you don’t have all your information added. Here’s what you should cover when it comes to making…

Read More